Optimising the 'digital shelf': search best practice and product discovery
19th November, 3pm
How should businesses be optimising websites for product discovery, visibility and merchandising?
Industry AI and search expert Dr Andrea Polonioli will be drawing on his academic research to discuss what makes a great ecommerce search experience and where to start with optimisation.
And to discuss the current context for product discovery and merchandising, Econsultancy editor Ben Davis will be joined in conversation by Tom Goode, Customer and Ecommerce Director at MandM Direct.
We’ll be asking who is doing it well, what should brands be testing, and what does the future hold for ecommerce experiences? Join us at 3pm on 19th November.