How to use Gamification Across The Customer Journey In Retail

6th May 2021 at 3pm (CEST)

Join this event to find out how retail brands like Costcutter and HelloFresh use game mechanics in their marketing to create everyday business impact.

It is increasingly difficult to create cut through with your marketing messages with consumers dictating how, when and where to engage with your brand.

In this webinar, Marketing Week’s Manny Pham discusses the challenges marketers face and how they can be solved creatively with Richard Robinson, UK General Manager at Leadfamly, Costcutter's Digital Marketer Matt Christiansen and Hello Fresh’s Growth Marketing Team Lead, Lucas Duperier.

After this webinar, you’ll know:

  • The competitive advantage that gamification provides businesses
  • How brands like Costcutter and Hello Fresh use game mechanics throughout the customer journey
  • Practical advice on how to use gamification to get, keep, and grow your customers
Richard Robinson
General Manager
Matthew Christiansen
Digital Marketing Manager
Lucas Duperier
Team Lead – Growth Marketing

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