Personalizing “Nudge” for Patient Behavior Change

Thursday, June 20, 2019
1:00 PM ET/ 10:00 AM PT

In this session, Deloitte will speak to the data-driven behavioral design principles for personalized mHealth applications.  They will discuss an active clinical trial with University of Pennsylvania aimed at understanding motivational archetypes and incentive schemes – the largest and longest-running trial of its kind.  Deloitte will focus the webcast on science-based design principles for mHealth; principles developed through the clinical trial and other research by our precision engagement team.
 

Join us for this webcast where Deloitte will speak to the data-driven behavioral design principles for personalized mHealth applications. 

We will discuss an active clinical trial with University of Pennsylvania aimed at understanding motivational archetypes and incentive schemes – the largest and longest-running trial of its kind. 

Deloitte will focus the webcast on science-based design principles for mHealth; principles developed through the clinical trial and other research by our precision engagement team.

 

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Presenter
Sarah Godby
Healthcare Nudge Unit Lead
Deloitte Consulting LLP
View Biography
Presenter
Greg Szwartz
Healthcare and life sciences data science lead
Deloitte Consulting LLP
View Biography