Is your Patient Support Program as effective as it could be?
Thursday, February 28, 2019
1PM ET/ 10AM PT
Supporting patients after prescription is important for the long-term success of your therapy. Patients face numerous barriers to initiation and ongoing adherence, but specialty pharmacies and hubs are not equipped to provide personalized support to address these barriers. In one example, 32% of oral oncology patients in a specialty pharmacy support program had dropped off of therapy at 6 months compared to only 18% of patients enrolled in a personalized support program. Join us as we discuss effective omnichannel strategies to manage each patient’s treatment journey and improve long-term persistence by as much as 48% over traditional support vendors. You will hear directly from guest speaker Bob Muha, SVP Strategy PulseCX, former Head of Patient Engagement at Sanofi and learn how pharma brands are using scalable personalization and predictive analytics to create better patient support programs.